AI Insights · Timothy · July 2025
Top 5 Delivered Meal Kits and Specialty Foods Apps on iOS in the US, Q2 2025
Explore the performance trends of leading meal kit and specialty food apps on iOS in the US for Q2 2025. Discover insights into downloads, active users, and revenue dynamics.
In the second quarter of 2025, the top meal kit and specialty foods apps in the US displayed diverse performance trends on the iOS platform. This analysis, sourced from Sensor Tower, offers insights into their weekly downloads, active users, and revenue figures.
Factor_ Prepared Meal Delivery experienced a steady increase in weekly downloads, starting from 32.6K in early April and reaching 24.9K by the end of June. Active users showed a positive trend, growing from 350.2K to 369.8K over the quarter.
Misfits Market Grocery App saw its downloads peak at 14.9K in the first week of June, before declining to 7.7K by the end of the quarter. Active users followed a similar pattern, starting at 87.6K, peaking at 108.7K, and settling at 103.5K.
HelloFresh: Meal Kit Delivery downloads began at 15K and gradually decreased to 7.2K by the quarter's end. Active users showed fluctuations, with a notable dip in mid-April before recovering to 659.5K in late June.
Vivino: Drink The Right Wine maintained steady download numbers around 5.5K weekly. Revenue displayed a positive trajectory, peaking at $29.7K in late June. Active users started at 170K, with minor fluctuations, ending at 154.5K.
Home Chef: Meal Kit Delivery downloads showed a downward trend, beginning at 4.5K and decreasing to 2.9K. Active users, however, increased from 102.8K to 106.1K over the quarter.
These insights provide a glimpse into the evolving landscape of meal kits and specialty foods apps in the US. For more detailed analysis, visit Sensor Tower's platform.
